The venue host is the business whose window, entrance or waiting area holds a screen. It provides space, power and internet and gets a screen that shows local news in return. When ads run there, it shares in the revenue. You can register under Register a location.
An ad play is a single showing of an ad on a particular screen. It is the smallest unit in which scr…
An advertising display is a screen that shows ads in rotation with other content, for example in a s…
Digital signage means screens in public places showing content that is planned centrally and changes…
DOOH stands for digital out-of-home, meaning digital advertising outside the home: on screens along …
Footfall measurement, also called passer-by counting, counts how many people walk past a shop window…
Proof of play records which ad ran on which screen and when. It is the evidence that booked advertis…